Jorel Decker is best generally known as the vocalist of platinum-selling band Hollywood Undead. He’s additionally the CEO of Ramshead Cannabis—his most up-to-date endeavor within the hashish area. He’s rolling out the brand new enterprise in Oklahoma forward of Hollywood Undead’s new album Lodge Kalifornia, which is about for launch on August 12.
Decker moved his cultivation facility to Oklahoma after experiencing the astronomical value of compliance in California, not to mention the opposite distinctive challenges which can be inextricably tied to the trade. Earlier than Ramshead Hashish, he launched Dove & Grenade, a hashish way of life model. Since you possibly can’t promote hashish over state traces, two manufacturers made extra sense.
Decker defined the reasoning behind his strategic transfer to Oklahoma and summed up the explanations for doing so.
“I have been within the hashish trade, rising for nearly ten years now—and also you want a stable crew and stable companions,” Decker says. “I’ve had 5 companions, perhaps six, earlier than I met Richard [Yarber], and Richard and I clicked and hit it off.”
“We got here on to this as our first develop, and Jorel got here alone with the Dove & Grenade model,” Yarber says. “We knew we would have liked one other model on the market to type of work together with it, extra of a model in hashish alone. So hashish is just about going to be our Ramshead model. After which with Dove & Grenade, we will find yourself making a pressure out of Dove & Grenade, as a result of Jorel already has an enormous following, an enormous backing. So once we, once we mix these two—that’ll be an excellent T-shirt line, an excellent merchandise line, and so on. After which that approach we’ll be a part of Ramshead with Dove & Grenade. And so we’ll have one of the best of each worlds, the full-on hashish model and a model that has going to be reached out in California.”
Past the checkerboard of state rules, Decker says that he’s encountered each different sort of downside within the hashish enterprise. “So people who find themselves stepping into the hashish trade—it doesn’t suggest that they are arduous staff or businessmen,” he says. “There’s lots of people that aren’t businessmen, who’re simply hustlers.” Different sorts of setbacks can embody being a excessive goal for crime.
Oklahoma’s hashish legal guidelines differ drastically from California’s legal guidelines: no cap on the variety of licenses, no cover dimension cap, and no sq. footage cap. And Decker believes this dynamic is what helped create the Inexperienced Rush—significantly in Oklahoma, the place aspiring cannabis business operators have been flocking in droves.
A $2500 hashish license can get you within the door for any dimension of operation, and should you transcend metropolis jurisdictions, you forgo numerous inspections as effectively, Jorel notes. That is what attracts folks from all around the world to Oklahoma.
Whereas California dropped its cultivation tax at over $161 per pound, growers within the state say they nonetheless can’t moderately hope to outlive—until you’ve acquired tens of millions of {dollars} in belongings within the financial institution.
“I feel the entire scenario in California is a joke, for my part,” says Decker. “The state is principally supplying you with your personal a refund. You realize, they’re speaking about subsidies for grants on-line. So if you are going to use the cash that you simply took from us so we will lastly function to me—that is completely ridiculous.”
The primary pressure to go stay is Tokyo Snow. “It is from a breeder Chris [Lynch] at Compound Genetics. He is a reasonably well-known breeder and he dropped some seeds from a line referred to as Menthol. And we purchased a whole lot and a whole lot of seeds and personally popped like over 100 of the Tokyo Snow seeds.”
Decker says that one pressure can yield dozens of various outcomes, so the breeding course of took time.
“We needed to Tokyo Snow after three years and eventually acquired down to at least one,” he says. “So it is an incredible pressure. Lots of people have it, however nobody has that precise good friend that we have now. So folks find it irresistible. It is our hottest good friend. It is pre-sold on a regular basis and everybody requested to purchase clones of it as a result of they know folks misplaced 1000’s of {dollars} for one clone. And we simply say no as a result of we do not need it happening the pipeline.”
Ramshead additionally takes into consideration the ecological destruction that unregulated hashish farms can create by tapping into native wells, lakes, and riverbeds and operating them dry—making a change that they consider will change the panorama endlessly.
“We function as a lot as we will with out altering the atmosphere round us. We distribute waste in line with rules and have rescued cats, canines, turtles, and numerous wildlife on our property. It is our obligation as denizens of the planet, to not run it dry for the sake of revenue,” he said.
From a from a enterprise standpoint, it made sense to have the ability to promote like T-shirts, smoking paraphernalia, and so on as effectively as a result of you possibly can’t promote hashish over state line. He’s additionally staying on tempo along with his work with Hollywood Undead.
“I imply, so far as a band is anxious, we’re we’re happening tour,” Jorel says. “The tour is named Rockzilla. It begins the start of August. It may be badass. Hollywood Undead, Falling in Reverse, Papa Roach—if you end up on the U.S. tour. So so far as followers, releasing an album happening tour for Ramshead, we acquired a bunch of recent strains and we simply put it within the pipeline. So we have got numerous music that is popping out. Persons are [finding us at] dispensaries out right here and we’re very enthusiastic about that. Quite a lot of our stuff is getting pre-sold and with the hashish market, that is as unhealthy as it’s proper now. That is an excellent factor.”
Jorel says he loves it a lot in Oklahoma that he moved to the state completely. “I actually take pleasure in listening to that when folks both smoke weed or hearken to our music, I take each praise to the guts,” he says.
The group at present has a brand new single out now, “City of the Dead” adopted by a cannabis-focused track from their forthcoming album, Lodge Kalifornia, due out August 12.