(Reuters) – Aston Martin Lagonda on Wednesday named former Ferrari NV boss Amedeo Felisa as its new chief govt officer because the British luxurious carmaker works on emulating the Italian carmaker’s success and electrifying its model.
Felisa will take over with fast impact from Tobias Moers, who joined the corporate in 2020 from shareholder Mercedes-Benz’s high-performance AMG model and served as CEO and chief technical officer.
Felisa at the moment serves on Aston Martin’s board and led Ferrari between 2008 and 2016 when it was nonetheless a part of the Fiat group.
Most just lately, Felisa served as a particular adviser to Silk-FAW, a three way partnership between U.S.-based automotive engineering and design agency Silk EV and Chinese language automaker FAW.
Billionaire Lawrence Stroll drove to the rescue of James Bond’s automotive model of alternative lower than two years in the past whereas it struggled after a disastrous IPO.
Stroll has overseen a producing makeover at Aston Martin to carry margins and assist it grow to be extra like rival Ferrari with extra customised automotive orders.
Now the carmaker’s largest shareholder and govt chairman, Stroll informed Reuters that Moers had stabilized the corporate when it “wanted fast manufacturing, operation consideration” however now Aston Martin wanted a CEO to “concentrate on the larger image”.
“No person is aware of easy methods to make ultra-luxury efficiency vehicles higher than Amedeo,” Stroll mentioned. “He noticed the film, he wrote the script.”
Aston Martin plans to launch its first fully-electric automotive in 2025.
Aston additionally named former Ferrari and BMW govt Roberto Fedeli as its chief technical officer.
The most recent appointments come simply months after the corporate’s former chief monetary workplace additionally left Aston Martin.
Jefferies analyst Philippe Houchois wrote in a consumer notice that Aston Martin’s new CFO and the appointment of Felisa “will hopefully assist stabilize administration throughout the corporate”.
On Wednesday, Aston Martin reported a wider pretax lack of 111.6 million kilos ($139.15 million) for the primary quarter, in contrast with a lack of 42.2 million kilos a 12 months earlier, which was largely in step with expectations.
($1 = 0.8020 kilos)
Reporting by Shanima A in Bengaluru; Modifying by Sherry Jacob-Phillips
