LOS ANGELES, Dec 12 (Reuters) – The sequel to film field workplace champion “Avatar” arrives in theaters this week, 13 years after the primary movie, as cinemas attempt to get well from the pandemic and draw individuals away from streaming at dwelling.
Hollywood’s massive query about “Avatar: The Approach of Water” is whether or not the follow-up to the highest-grossing film of all time can entice sufficient moviegoers to recoup its large manufacturing and advertising and marketing prices. Director James Cameron admits he’s not positive.
“Can we be worthwhile in a modified market? Or are we simply the final dinosaur dying after the comet hit? I could not inform you that proper now,” Cameron informed Reuters forward of the film’s debut on Friday.
Distributor Walt Disney Co (DIS.N) has not disclosed the funds for “The Approach of Water,” however The Hollywood Reporter mentioned manufacturing alone value greater than $350 million, placing it among the many costliest movies in historical past.
Studios cut up ticket gross sales with theaters, and Cameron informed GQ journal that “The Approach of Water” might want to make $2 billion simply to interrupt even. Solely 4 motion pictures apart from “Avatar,” together with Cameron’s “Titanic,” have crossed that threshold.
The unique “Avatar” enchanted audiences with pioneering 3D know-how that dropped at life the plush moon Pandora and its blue, 9-foot-tall Na’vi individuals. The 2009 film stays the highest-grossing movie in historical past with $2.9 billion in world ticket gross sales.
However the prolonged interlude earlier than the second movie prompted questions on whether or not moviegoers nonetheless keep in mind the story and have any curiosity in seeing it proceed.
“The widespread notion has been the primary film did not enshrine itself in popular culture,” mentioned Boxoffice Professional chief analyst Shawn Robbins, as a result of it didn’t feed followers a fast succession of sequels.
“Avatar” was touted as one of many jewels in Disney’s $71 billion buy of twenty first Century Fox property in 2019, a property it may elevate to franchise stage alongside Star Wars and Marvel. Cameron has already filmed a 3rd “Avatar” installment and a part of a fourth.
The director mentioned it was a “very official concern” that audiences may now not care about “Avatar.” However for him, these anxieties disappeared when the primary “The Approach of Water” trailer in Might racked up 148 million views in 24 hours, he mentioned.
“What does fear me is the market has contracted,” he mentioned, “as a result of type of double punch of streaming and the pandemic.”
This yr’s U.S. and Canadian field workplace receipts are working 34% beneath 2019 ranges.
In “The Approach of Water,” actors Sam Worthington and Zoe Saldana return as Jake Sully and Neytiri 10 years later, now dad and mom of 5 youngsters.
Their peaceable life is interrupted when the Sky Folks, the Na’vi identify for people, return to go after Jake. The Sully household seeks refuge with the oceanic Metkayina clan and should shortly be taught the methods of the water to outlive.
This time, the 3D will showcase big whale-like creatures, massive flying fish and different animals that fill Pandora’s seas.
Filmgoers uninterested in 3D, nevertheless, within the mid-2010s. Some disliked sporting 3D glasses, or objected to paying the 3D ticket surcharge. Now, solely Marvel superhero motion pictures and some different movies come to theaters with a 3D choice. Simply 10% of ticket consumers select that format, Robbins mentioned.
For “The Approach of Water,” moviegoers can have the selection of 3D or the normal 2D.
Robbins is optimistic, he mentioned, as a result of Cameron is understood for “delivering on his massive bets. He is at all times had an excellent really feel for what audiences are in search of.”
On opening weekend, Robbins predicts “The Approach of Water” will rack up not less than $150 million at home theaters. Two-thirds of its complete field workplace grosses will probably come from outdoors the US.
The ultimate tally will hinge largely on China, Robbins mentioned. Whereas the unique movie was a success with Chinese language viewers and the sequel is cleared to play there, many theaters in China stay closed underneath the federal government’s “zero-COVID” coverage.
Reporting by Lisa Richwine in Los Angeles and Edward Baran in London;
Enhancing by Mary Milliken and Marguerita Choy
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