LOS ANGELES, Jan 27 (Reuters) – Hollywood’s movie academy mentioned on Friday it was reviewing this 12 months’s campaigns for Oscar nominations, a day after a media report raised questions concerning the shock nod for British actress Andrea Riseborough.
On Tuesday, Riseborough was nominated for greatest actress for taking part in an alcoholic single mom in little-seen movie “To Leslie,” a shock to awards pundits who had not anticipated her to be within the combine.
Media publication Puck reported on Thursday that the sudden nomination had sparked questions on whether or not an aggressive marketing campaign for Riseborough had violated lobbying guidelines set by the Academy of Movement Image Arts and Sciences.
The academy issued a press release on Friday that mentioned the group was “conducting a overview of the marketing campaign procedures round this 12 months’s nominees, to make sure that no pointers had been violated.” The assertion didn’t identify Riseborough.
The overview additionally goals “to tell us whether or not modifications to the rules could also be wanted in a brand new period of social media and digital communication,” the assertion mentioned.
The academy limits how studios can attain out to voters, how usually and what they will say in any communications as a part of their Oscars campaigns.
Puck reported that the spouse of the movie director, actress Mary McCormack, and mates had “emailed and known as tons of members of the Academy’s actors department, begging them to see the little-watched alcoholic drama and put up on-line about Riseborough’s searing efficiency.”
Dozens of A-list stars then “sang her praises and helped win her the coveted nomination,” Puck mentioned.
Representatives for McCormack and Riseborough didn’t instantly reply to requests for remark.
“To Leslie” has collected $27,000 at film field places of work since its launch in October, in line with Field Workplace Mojo.
“We have now confidence within the integrity of our nomination and voting procedures, and assist real grassroots campaigns for excellent performances,” the academy assertion mentioned.
Winners of the Academy Awards will probably be introduced on March 12.
Reporting by Lisa Richwine; Enhancing by Sandra Maler
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