There are a number of basic watches whose names are sometimes uttered with reverence and grail-like zeal by watch lovers who know and admire them. From the Rolex Submariner to the Patek Philippe Calatrava—with many, many in between—a watch is a outstanding window into the aesthetics, expertise and even the cultural local weather of the time and place during which its improvement occurred.
Far much less widespread is a watch motion garnering the celebrity often reserved for the timepiece it powers. And right here’s the place the Zenith El Primero steps in, with celeb all its personal due to its affect on watchmaking since its launch in 1969. Because the world’s first computerized high-frequency built-in chronograph, it captured the eye of watchmakers and watch aficionados alike, foretelling its function because the singular watch motion in Zenith’s assortment for over 53 years.
Grasp of Chronographs Exhibit in N.Y.C.
The Zenith “Master of Chronographs” exhibit tells the intriguing story of the emblematic El Primero, which almost misplaced its method through the quartz disaster. The impressively conceived pop-up, held at Phillips public sale home in N.Y.C. (June 15 – 17), kicks off a worldwide tour whose future stops will embrace Europe, Japan and Dubai.
“We wished to have a recap of the entire historical past of the chronograph,” explains Zenith CEO Julien Tornare, who says that Zenith’s broader function in precision timekeeping started method earlier than 1969’s El Primero. “We had been engaged on this because the late nineteenth century. That’s why this exhibit can be touring around the globe—it’s a option to present our lengthy legacy in chronographs.”
Quite a few uncommon chronograph timepieces are on show, and an in-depth tour of the exhibit is engagingly led by Zenith Product Improvement and Heritage Director Romain Marietta, who’s not possible to confound in terms of Zenith, its historical past and its merchandise.
The expertise additionally consists of interactive watchmaking clinics introduced each hour, every lasting about half-hour relying upon one’s persistence and steadiness of hand.
A spotlight of the exhibit, I believe, is the juxtaposition of previous timepieces with new, starting with an beautiful 18-karat gold chronograph and minute repeater pocket watch from 1900. A collection of “Goal-Constructed Specialised Chronographs” is consultant of Zenith’s function in producing workhorse timepieces all through its historical past for a wide range of purchasers, together with the Swiss Put up.
The “El Primero: Arrival of the Trendy Chronograph” part spans 1969 by means of 1972, with gold and metal wristwatches fitted with the then-new motion. Lastly, a piece known as “El Primero 3600: The Chronograph of the 21st Century” hits house the evolution of the motion and its significance within the present collections, which quantity 4—Defy, Chronomaster, Pilot and Elite.
Marietta, who has been with Zenith for 15 years, says of the collections, “I believe we’re providing a number of the most precious watches in the marketplace at present. In order for you a manufacture caliber with historic background and a model with deep roots that has been lively in lots of essential fields, we’re one of many most important gamers.”
And talking of present watch collections
The Geneva watch present Watches and Wonders, held in March of this yr, noticed two new Zenith assortment extensions, each represented on the N.Y.C. exhibit: An up to date Chronomaster Open was launched in metal on a metal bracelet or in 18-karat rose gold on a strap—each fitted with the El Primero 3604. The Chronomaster Sport line now features a stable gold model, in addition to a two-tone metal and gold model.
The “Grasp of Chronographs” show was first proven at that Swiss present earlier than packing up and heading to New York.
Zenith Grasp of Chronographs; Phillips, 432 Park Avenue; June 13 – 15, 10 a.m. to six p.m.