TikTok is likely one of the world’s fastest-growing social media platforms. Sensor Tower not too long ago launched its “Q1 2022: Retailer Intelligence Knowledge Digest” report during which TikTok was the highest app by worldwide downloads in Q1 2022. The app surpassed 3.5 billion all-time downloads within the first quarter of 2021, turning into simply the fifth app (and the one one not owned by Meta) to realize this milestone.
Because the begin of 2022, TikTok has been downloaded greater than 175 million occasions. TikTok has surpassed 10 million downloads for the previous 9 quarters now, whereas YouTube has surpassed the identical threshold for eight consecutive quarters. No app has had extra downloads than TikTok because the starting of 2018 when WhatsApp had 250 million worldwide downloads, per the report.
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There’s loads to be stated in regards to the success of TikTok and the place it’s going. The social media app is principally dominant for its related tendencies, distinctive algorithm, and a various set of communities for each area of interest subject material. Only in the near past, its updates embody interactive add-ons for in-feed advertisements in addition to a take a look at on a personal dislike button for feedback. It additionally not too long ago launched its personal AR improvement platform impact home.
When inspecting the worldwide downloads on iPhones and iPads, the order of the highest 5 apps has remained unchanged over the previous three quarters. TikTok exceeded 70 million App Retailer downloads for under the third time in Q1 2022, pushed by 11% quarter-over-quarter progress in Asia. Regardless of being banned in India, which has one of many largest markets for app installs on this planet, the app was ranked third place total in Asia. It was primary within the App Retailer but in seventh place for Google Play in Asia.
U.S. total downloads, TikTok has been the highest app every quarter since Q1 2021. The final app to beat TikTok was Zoom in This fall 2020. Additionally, since Q1 2021, TikTok and YouTube have been the highest two apps on the U.S. App Retailer every quarter. TikTok was additionally the primary app on Google Play for the third quarter in a row, with installs up 19% year-over-year.
Picture Credit: Sensor Tower
The identical 5 apps have taken the highest spots in Europe for every of the previous 4 quarters. TikTok and WhatsApp have been within the high two positions, whereas Instagram went down a rating from final quarter to the quantity 4 spot. Though WhatsApp has been the highest App Retailer app in Europe for every of the previous seven quarters, TikTok has additionally held on to the highest spot on Google Play over the identical interval.
These estimates made by Sensor Tower embody worldwide downloads for iPhone, iPad, and Google Play for January 1 via March 31, 2022. This excludes pre-installed apps. The corporate solely studies distinctive installs and Android estimates don’t embody third-party shops. The figures characterize mixture installs of all app variations.
